One of today's successful internet marketers has built his own home business empire by combining the powerful marketing tool, Google AdWords, with his own Secret X Factor. His secret success formula helped this acclaimed internet marketer find his own personal corner of internet success in an area that was already a favorite hobby, golfing. Keep reading to learn how Google AdWords helped this marketer build a customer base for his online business and read "Part 2" to learn more about his secret formula for success.
Leading internet search engine, Google, introduced their AdWords program in 2000. AdWords is a low cost advertising program designed to give small businesses exposure online. Users can choose simple, text based ads or catchier, interactive image ads in a variety of banner sizes.
Over the years, Google has enhanced and expanded AdWords to provide business owners with a number of different advertising options to ensure every business venture, regardless of size or product, can benefit from the program. With AdWords' Pay Per Click advertising, website and business owners can choose key search words relevant to their product or service. Their advertisements may appear along with Google search results related to their website and advertisers pay a predetermined amount each time a visitor lands on their site through the ad. The proven system makes certain that ads only appear on appropriate pages, meaning more visits and more sales for advertisers.
Google's AdWords now offers even more advertising flexibility and success with site targeted advertising. AdWords users can select websites that are related to their product or service and place a bid for ad placement on the site. Site targeted advertising allows businesses to get the most value out of their advertising dollars by reaching a broad range of prospective clients who all share an interest in the advertiser's product.
AdWords ads can appear on industry leader, Google, as well as their partner networks, including AOL search, Netscape, and Ask. The ads may also appear on websites that are closely related to the advertiser's site and on a variety of other websites that display ads near related context to increase traffic to their site. Most AdWords advertisers see a large increase in visitors to their online business, which, in turn, means more sales and more profit.
Through Google's professional training course, our successful internet marketer became an expert in AdWords. His understanding of how pay per click advertising works and his expert knowledge of the AdWords program helped him to bring in numerous new business prospects for a mere fraction of most business advertising budgets. Several other low cost methods of online advertising also factor in to this noted entrepreneur's success in internet marketing.
This internet marketer's continued experience with Google AdWords furthered his expertise in the area. He developed proven methods of choosing revenue generating keywords that offer the best value for the budget, as well as the keys to writing a successful ad copy with relevant, sales driven results.
Once his expert knowledge of AdWords began to bring visitors to his website, it was time for the successful marketer to put his Secret X Factor to work.
End of Part 1. Read Part 2 to learn more about his Secret Success formula.
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